Swiss Expo Days: One stadium, five partners and pure enthusiasm!
For three years in Germany, for the first time in Switzerland: The premiere of the Swiss Expo Days on October 27, 2025 in the football stadium in Basel was a complete success: A special atmosphere, great industry partners, exciting presentations and numerous enthusiastic participants defined the day.
The atmosphere could not have been better. A pink-lit lawn glowed as darkness fell, a whole stadium just for opticians, optometrists and contact lens specialists. In addition to Optiswiss as the organizer, industry partners Appenzeller Kontaktlinsen, Von Hoff, Oculus, React Swiss Eyewear and epitop were also present.
The evening began with a tour of the stadium and ended with a lot of optimism and a positive balance for our industry thanks to the inspiring contribution of guest speaker Chris Kauffmann, the former managing director of FC Basel. In between: numerous discussions at eye level in the industry exhibition and high-caliber presentations.
Samuel Frei and Detlef Göttlich, CEO and CSO of Optiswiss, highlighted the opportunities and challenges facing the optical industry. David Kern from Oculus Optikgeräte GmbH showed what modern screening can achieve today and how optical devices support everyday working life. Dr. Amir Parasta from epitop made it clear that health promotion can be successfully digitalized with the right tools and the courage to work together. After half-time, Johannes Schubart from Optiswiss gave the 70-strong audience fascinating insights into current and future technologies for good vision. Those interested in myopia management received valuable anchor points and current study results on various methods from Dr. Martin Lörtscher from the Eye Institute for Optometry in Aarau. The combination of diverse lecture topics and the impressive stadium atmosphere made the evening in Basel an unforgettable experience.
«It was a very cool evening, very entertaining, presentations from different areas and a very interesting location - and I say that as a Zurich resident. Highly recommended.» Jonas Jenni, Optometrist B.Sc. ECOO, Augenkontakt Zurich.
And the Expo Days continue to tour: in 2026, the free events will take place in Munich and Frankfurt under the motto «Stay on the ball», naturally with a large portion of football fever, a stadium tour and exciting presentations.
Source: www.optiswiss.com
