{"id":63559,"date":"2024-12-04T15:03:57","date_gmt":"2024-12-04T09:24:25","guid":{"rendered":"https:\/\/www.schweizeroptiker.ch\/diverses\/look-der-guide-zur-perfekten-brille\/"},"modified":"2025-01-15T15:16:23","modified_gmt":"2025-01-15T14:16:23","slug":"look-der-guide-zur-perfekten-brille","status":"publish","type":"post","link":"https:\/\/www.schweizeroptiker.ch\/en\/news\/look-der-guide-zur-perfekten-brille\/","title":{"rendered":"LOOK - The guide to the perfect glasses"},"content":{"rendered":"<p><img width=\"861\" height=\"1000\" src=\"https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-front_nl.jpg\" class=\"attachment-full size-full\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-front_nl.jpg 861w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-front_nl-258x300.jpg 258w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-front_nl-768x892.jpg 768w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-front_nl-1323x1536.jpg 1323w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-front_nl-10x12.jpg 10w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-front_nl-151x175.jpg 151w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-front_nl-301x350.jpg 301w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-front_nl-689x800.jpg 689w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-front_nl-920x1068.jpg 920w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-front_nl-1400x1625.jpg 862w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-front_nl-300x348.jpg 300w\" sizes=\"auto, (max-width: 861px) 100vw, 861px\" \/><\/p>\n<p><span>The guide offers a comprehensive introduction to the world of eyewear aesthetics, written by two experts in their field: Eva K\u00f6ck-Eripek, renowned ORF image consultant and Certified Image Master, and Birgit Palasser, experienced color and style consultant.<\/span><\/p>\n<p><span>Content and highlights<\/span><\/p>\n<p><span>- Finding the perfect glasses: Practical tests and checklists help you choose the ideal glasses for every face shape, style and individual personality.<\/span><\/p>\n<p><span>- Fashion and styling tips: Current trends and inspiring examples show how glasses can be used consciously - whether at work, during sport or in everyday life.<\/span><\/p>\n<p><span>- Health aspects: Experts from the fields of medicine and optics provide valuable tips for promoting eye health.<\/span><\/p>\n<p><span>- Further training: A source of information for opticians and style consultants who can use it to expand their advisory skills.<\/span><\/p>\n<p><strong>The authors<\/strong><\/p>\n<p><span>Eva K\u00f6ck-Eripek is the only Certified Image Master in Europe and has been known for years as a style and image consultant for ORF. She has decades of experience in the field of personal branding and presents her expertise in this book. Many readers are already familiar with her book \"heute - sch\u00f6ner: Die besten Tricks und Tipps der TV-Styling-Expertin\".<\/span><\/p>\n<p><span>Birgit Palasser uses her sound color and style advice to help people express their personality in the best possible way. Her passion for aesthetics is reflected on every page.<\/span><\/p>\n<p><strong>The book is aimed at<\/strong><span><\/span><\/p>\n<ul>\n<li><span>Spectacle wearers<\/span><\/li>\n<li><span>Professionals who want to enhance their impact in business with eyewear<\/span><\/li>\n<li><span>Fashion enthusiasts, opticians and color and style consultants<\/span><\/li>\n<li><span>Any age group that wants to emphasize their personality with glasses<\/span><\/li>\n<\/ul>\n<p><strong>LOOK - The guide to the perfect glasses<\/strong><\/p>\n<p><span>Format: Softcover, 19 x 23 cm, 190 pages<\/span><\/p>\n<p><span>ISBN: 978-3-9808678-4-9<br \/>Retail price Germany: EUR 26.75 (incl. 7% VAT), <br \/>Publication date: December 3, 2024<\/span><\/p>\n<p><span>The book is available in bookstores, online at Amazon and directly from the publisher's website: www.brainscript.de\/look-der-guide-zur-perfekten-brille<\/span><\/p>\n<\/p>\n<div id='gallery-1' class='gallery galleryid-63559 gallery-columns-3 gallery-size-large'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-rueck.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"893\" src=\"https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-rueck-881x1024.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-rueck.jpg 860w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-rueck-258x300.jpg 258w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-rueck-768x893.jpg 768w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-rueck-1322x1536.jpg 1322w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-rueck-10x12.jpg 10w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-rueck-151x175.jpg 151w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-rueck-301x350.jpg 301w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-rueck-688x800.jpg 688w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-rueck-920x1069.jpg 920w, https:\/\/www.schweizeroptiker.ch\/wp-content\/uploads\/2024\/12\/perfekte-brille-rueck-300x349.jpg 300w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Glasses are not only a means to see better, but also the most important accessory to emphasize your personality. The new guidebook \"LOOK - The Guide to Perfect Glasses\" shows how to achieve this with the right glasses and perfectly complement your individual style. The book will be available in stores from December 3.<\/p>","protected":false},"author":1,"featured_media":63560,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pgc_sgb_lightbox_settings":"","footnotes":""},"categories":[4229],"tags":[],"class_list":["post-63559","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LOOK \u2013 Der Guide zur perfekten Brille - Schweizer Optiker<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.schweizeroptiker.ch\/en\/news\/look-der-guide-zur-perfekten-brille\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LOOK \u2013 Der Guide zur perfekten Brille - Schweizer Optiker\" \/>\n<meta property=\"og:description\" content=\"Brillen sind nicht nur ein Mittel, um besser zu sehen, sondern auch das wichtigste Accessoire, um die Pers\u00f6nlichkeit zu unterstreichen. 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