Each lens is manufactured in the Silhouette Vision Sensation Lab in Linz, Austria - one of the most modern production facilities in the world - and optimized for the respective wearer. This is where, among other things, the direct glazed evil eye sports glasses with maximum spontaneous compatibility are created.

Ideal vision on all terrains - the all-in-one concept from evil eye

No mountain is too high for them, no bike ride too far. And they are fully equipped for their adventures from head to toe. The only thing the majority of sportspeople do without is ideal vision - from ambitious amateur sportspeople to professional athletes. Studies show this very clearly: 52% of spectacle wearers wear their everyday optical glasses during sport, 37% do not wear any at all. That's 89% of spectacle wearers who miss out on an improved visual experience and therefore also on more safety and fun during sport. evil eye offers the ideal solution here, for example with direct glazed sports glasses, where all components, from the frame to the lens, are manufactured exclusively from a single source and at 100% in Linz.

Three glazing options, one perfect result

All evil eye sports glasses can be optically glazed. Here, evil eye offers every athlete the lens that suits them best. Either as direct glazing, via an adapter or in the form of a clip-in.

With direct glazing, evil eye manufactures the optical correction lenses in the required prescription and according to the wearer's individual needs and fits them precisely into the frame. This creates the largest possible field of vision of the three lens options. This is particularly advantageous for sports where peripheral vision is important. With the shield adapter solution, sports glasses with a continuous filter can also be glazed. The ground lens is placed in an adapter, which is then fixed in the frame of the sports glasses. Finally, with the clip-in solution, the corrective lenses are simply placed behind the lenses. The huge advantage: depending on the brightness, weather, area of use or type of sport, the filters can be changed quickly and easily without having to remove the clip-in. The clip-in can also be used for different evil eye models, depending on the type of attachment.

Direct glazing: Where glass is matched to frame and prescription

For evil eye, defective vision is always the focus of development - from the initial idea to the final cut of the lenses. Even the unpolished blanks are optimized to ensure perfect vision later on. If the sports glasses are adapted to the wearer's prescription using direct glazing, this is also done in the Lens Lab in Linz. The unique advantage: because everything comes from a single source, all components are perfectly coordinated. This includes the thickness and therefore the weight of the lenses, the angle at which they are attached to the frame and the width of the field of vision. To achieve this, evil eye has developed and patented various technologies that together ensure the largest possible optical field of vision and maximum compatibility. The lens designation lasered into the lenses guarantees top quality.

evil eye for better sports and visual performance

Optimal vision during sport is only possible if all factors are coordinated during the production of the glasses. When grinding in the lenses of direct glazed sports glasses, for example, additional factors must be taken into account. Classic spectacle lenses are usually optimized for a straight view, as you have at work and in everyday life. The focus changes during sport. The gaze is often directed towards the ground, and in many cases a wide field of vision is crucial in order to be able to react quickly to stimuli from the peripheral field of vision - be it dangers or competitors approaching.

Protection and visual acuity in one

In addition, unlike normal optical glasses, sports glasses lenses are made from materials that do not burst. So if something should happen, the eye is protected by the glasses and not endangered by any pieces of glass that may break off. In an environment where dust and dirt can restrict vision, direct glazed sports glasses also offer much more effective protection. Alex Luger, professional climber and evil eye athlete, talks about his experience with his direct glazed fusor pro from evil eye: "Perfect vision is essential for my sport. I can move more safely and quickly on the mountain because I can see every detail. This also makes more difficult passages easier to master. I can only recommend evil eye's glazing options to any athlete with poor eyesight, as you not only have a clear view, but also protect your eyes from small stones and dust - in other words, anything that can get in your eyes when climbing."

Optimized for far and near, for sun and clouds

Sports glasses with varifocal lenses have a special position. They allow a quick change from short to long sight. This is the only way for athletes to find their bearings on trails and tours and not lose focus. The Light Stabilizing Technology (LST) filter technology developed and patented by evil eye also ensures greater concentration. It compensates for extreme fluctuations in light, creates stronger contrasts and ensures consistently good vision. This reduces eye fatigue.

More safety and performance for all athletes

A special ordering portal is available to all evil eye partner opticians. This makes it possible to find out which model best suits the customer's individual visual and sporting needs within just one appointment. This guarantees the best performance - in terms of service, sport and vision.

The result is a harmonious blend of elegance and wildness that expresses a bold and adventurous side. The glasses are produced and distributed by MARCOLIN and are now available online and at selected opticians.

Sunglasses

GU00112. Cat-eye sunglasses with an exciting, modern look. The frame impresses with the animal print in bright colors on the temples, which harmonizes with the gradient lenses and contrasts with the front.

GU00113. Square sunglasses made from acetate. The animal print typical of the brand can be found on the temples, which are decorated with the metal G logo and bright accents. Bold colors are the key to these glasses. The front and lenses are color-coordinated with the print on the temples.

Corrtecture version

GU50126. Optical frame in a square shape. The brand's iconic animal print is reproduced on the temples, which are embellished with the metal G logo and sparkling glitter accents. The colorful front is color-coordinated with the print.

GU50127. Optical frame in a round shape. The temples are decorated with the iconic animal print and the metal G logo. The frame is available in bright, modern colors.

Developed and manufactured in Germany using one of Europe's most advanced production technologies, Leica Eyecare lenses stand for exceptional and uncompromisingly true vision in Leica premium quality.

Leica Camera AG has been active in the eyewear market with the Leica Eyecare brand since 2017. The many years of expertise in optics and lens production of the traditional manufacturer Leica and the continuous development of the Eyecare team with technical, medical and ophthalmic experts result in a current product portfolio of high-quality premium lenses, which are manufactured in Germany under the "made by Leica" seal of approval according to the highest quality standards.

The Leica Eyecare lens portfolio covers all segments from single vision lenses to office and digital lenses to progressive lenses as well as special lenses for photographers. True to the motto "Everyone deserves to see the world as real as possible", production focuses on high-quality plastic lenses, which are offered in four categories: from premium entry-level to premium high-end lenses, the latter with all parameters and highly personalized.

The launch of Leica lenses at Prolens marks an exciting partnership between two premium players in the optical industry. Leica, known worldwide for its precision and quality in optics, brings its exceptional expertise to the production of ophthalmic lenses. Prolens, with its 65 years of experience and commitment to premium products and services, is proud to offer these world-class lenses to its customers.

"We are very excited to introduce Leica Eyecare's high-quality lenses exclusively to Prolens," said Marc Streit, Director, Sales and Marketing at Prolens. "This partnership allows us to offer our customers premium products that stand for quality, precision and innovation. We are confident that Leica lenses will exceed our customers' expectations."

"We at Prolens are very proud to celebrate our 65th anniversary with the launch of Leica Eyecare lenses," said Armin Duddek CEO of Prolens. "This collaboration brings together two leading names in the optical industry and promises our customers unparalleled quality and innovation. We are excited about the opportunities this partnership opens up and look forward to continuing to provide the best products and services to our customers."

For further information please contact Prolens AG, Josefstrasse 53, 8005 Zurich, 044 272 78 18, info@prolens.ch

www.leica-eyecare.com

For the style-conscious man

Dynamically shaped temples meet the Model 8622 on a fine-rimmed stainless steel middle section in a taut square shape. Contrasting lines on the temple and temples give the model a dynamic touch and emphasize its sporty character. A precision spring hinge ensures perfect wearing comfort. Four masculine color variations and a high-quality surface finish complete the look.

Model 7522 comes as a classic panto. The clean center section with embedded metal pin is combined with metal temples with long cell ends. A recessed line design sets sporty accents. The clear lines provide space for a high-end spring hinge and give the frame its high-quality character.

For the fashion-conscious woman

The OWP women's collection lives for attention to detail and places the highest demands on design and quality. Whether excitingly feminine, colorful sophistication or timeless elegance: each of our creations has a unique character, making it the perfect statement for the fashion-conscious woman.

Model 2227 impresses with its sophisticated, round shape, which deliberately dispenses with the cheeks. More material and a stepped, laminated decorative section in the rear jaw area give the frame a special structure that is visible through transparent monocolors. A fine, art d©co-inspired temple decoration brings a touch of vintage into play. The design is rounded off by temple tips made from OWP Signature acetate.

The Model 2226 is a cool acetate frame in a feminine panto shape and fashionable size. The simple middle section is given a sophisticated twist with an elegant yet understated metal temple decoration. The color selection includes three individual signature acetate shades and a classic black.

Model 1775 is a titanium frame for women in a classic panto shape. The clean front section is combined with a temple decoration in a sophisticated stepped coloration. Temple tips made from OWP signature acetate and a high-quality spring hinge round off the modern look.

Model 1477 comes as a metal frame for women in a taut, sophisticated square shape. An attached frame with a stepped design on the upper corner and low-set temples, also with a stepped design, provide additional highlights. The elaborate colouring on the front and temples harmonizes perfectly with OWP Signature acetate temple tips, while a spring hinge ensures optimum comfort.

An expression of G-Star's dedication to craftsmanship, the couture pieces feature intricate details and innovative constructions - a tribute to the art of drag.

Couture looks

The "Trophy Gown" for Shea Coule© is a voluminous dress with sculptural elements, inspired by Parisian couture of the 2000s, and features an elaborate version of the G-Star Elwood kneepad. The "Disco Dreamer" for Envy Peru pays homage to the 70s with over 2000 metal rings and a huge titanium crown with laser-printed denim feathers. The look for Hungry, "Anatomical Distortion", plays with the fascination for denim in metropolitan areas and fuses several bodies into one shape, based on the foundations of a classic denim jacket and capri jeans.

The Nightmare Disorder

G-Star has teamed up with The Nightmare Disorder, a niche design studio run by Benji Nijenhuis and his partner Nemo Chemin©e. Nijenhuis also works as a fashion designer at G-Star and combines the brand's denim expertise with the world of couture. The Nightmare Disorder designed three individual denim outfits that reflect the characters and visions of the drag queens.

Hoya, a Japanese specialist in optical instruments, medical devices and electronic components with 160 offices in over 30 countries and a network of 43 laboratories worldwide, was most likely the target of a major cyber-attack in March. The incident severely impacted the company's production and order fulfillment, with several business units affected by IT outages.

A week ago, the company announced that it had suffered a cyberattack that may have led to unauthorized access or exfiltration of sensitive data. So far, however, it is unclear whether any data has actually been stolen. Investigations are still ongoing.

According to independent reports, the ransomware group "Hunters International" has made a ransom demand of 10 million dollars. This sum is intended to secure the release of a file decryption tool and the non-publication of allegedly 1.7 million stolen files - which corresponds to around 2 TB of data.

Corporate response

So far, as far as is known, no files have been published on the "Hunters International" website and the threat actors have not publicly claimed responsibility for the attack on Hoya. However, there are indications that the demands are not just a threatening gesture by the ransomware gang. The company has not released any updates on the status of its operations since April 4, 2024, so it is assumed that production is still impacted and remediation efforts are ongoing.

Conclusion

The situation underscores the critical need for companies to implement comprehensive cybersecurity measures and stay up-to-date with the latest technology to protect themselves against such advanced threats. The attack on Hoya is further proof that cybercriminals know no boundaries and will not spare even critical infrastructure.

Source: cybersecurity-news.com

With this campaign, Johnson & Johnson Vision wants to turn wearers of varifocals into dual customers and retain them in the long term.

Our visual needs change from around our mid-40s. With the onset of presbyopia, near vision becomes more difficult, writing and details become blurred and the eyes tire more quickly. In Switzerland alone, 2.3 million people in this age group are affected and require vision correction. 1.2 million of them are interested in contact lenses, but only around 280,000 wear multifocal lenses - even though they would be a great addition to varifocals.

Customer potential for multifocal lenses

For specialist stores, this means enormous customer potential for multifocal lenses. Tapping into this potential is worthwhile, as contact lens wearers are generally loyal customers. Attracting spectacle wearers as dual customers is particularly promising. According to a study, 94 percent of multifocal dual wearers intend to buy their lenses from the same optician in the next few months. In addition, they spend 2.6 times more on their vision correction each year than pure spectacle wearers. Providers can therefore increase their turnover without having to invest money in acquiring new customers.

Large multifocal campaign with year-round cashback and customer loyalty campaign

This year, Johnson & Johnson Vision is supporting opticians who want to get potential contact lens wearers and spectacle wearers excited about high-quality multifocal lenses with a targeted multichannel campaign. Under the motto "Presbyopia can be treated differently", people with presbyopia are invited in an appealing way to try multifocal contact lenses - such as ACUVUE multifocal lenses - and see the many benefits for themselves.

The cashback promotion runs for the whole of 2024, subject to the purchase of at least two packs of ACUVUE OASYS MAX 1-Day MULTIFOCAL or ACUVUE OASYS MULTIFOCAL contact lenses. The amount for the second pack will be refunded by Johnson & Johnson Vision. To do this, customers scan the QR code on the promotional flyer they receive in the optician's store and upload the receipt and product photo after registering. The advantage for participating contact lens fitters: Customers who want to redeem discounts repeatedly must always buy the products in the same store. These purchase incentives promote customer loyalty and help to retain new customers in the long term.

Attractive communication package

Johnson & Johnson Vision has put together an attractive communication package for in-store advertising and digital media to successfully address the target group. It includes window stickers, wobblers, promotional flyers, an informative consumer brochure, e-newsletters and templates for print mailings. For maximum social media reach, the package includes emotional posts, visuals and stories that participating opticians can share on their channels. They also receive an information brochure about ACUVUE multifocal lenses.

From bright colors and edgy cuts to graphic patterns: Götti Dimension is now focusing on the reinterpretation of two glasses that shine with their uniqueness and also bring a lot of momentum. FILDE and FRANKA are the perfect combination of fashionable past and timeless classic. The oversized glasses with low-set temples are an expression of a lifestyle. In typical 1980s style!

Elegant, large and unusual. The rounded FILDE is unmistakable and gentle, while FRANKA is angular and strong. But both also have things in common: They are self-confident, extremely flexible and comfortable. Using the latest additive manufacturing methods, the middle sections are made from polyamide powder in our own factory in Switzerland. Combined with a curved temple made of stainless steel, the two vintage classics FILDE and FRANKA are real eye-catchers.

Funky glam, that's FILDE and FRANKA - with a surprising look and lots of verve. Funky, relaxed, fresh. The two glasses provide the perfect authentic retro look. The 80s are celebrating a revival and Götti Dimension is right in the middle of it.

The two designers have already made a name for themselves in the lifestyle eyewear industry with the creation of pioneering collections, the development of patented technologies and the creation of award-winning designs. Kirschner has been shaping NEUBAU's design language since 2020 and has been awarded the Silmo d'Or, among others, for his technical expertise and exceptional design skills.

With a deep understanding of design language and a fascination for minimalist aesthetics, Michael Hüyng brings an impressive portfolio from 12 years of experience with renowned eyewear brands to the NEUBAU design duo. His eye for holistic aesthetics and design language, particularly in the use of materials, will also flow into the NEUBAU collections in the future: "Functionality is also crucial for the success of a design concept. Ultimately, a design is made up of both elements: Aesthetics and functionality," says Hüyng. "I see NEUBAU as a fashion brand with a high level of technical sophistication. Together with Gabriel, we have the vision to take NEUBAU to the next level, staying true to our roots and further developing the brand's identity."

Kirschner and Hüyng are delighted to be laying the foundations together for an exciting phase in the creative development of NEUBAU: "New developments in technology also mean new dimensions in design," says Kirschner.

For NEUBAU, the collaboration between the two designers promises to push the boundaries of design and create unique designs that combine innovation and aesthetics.

And not just at races, but also at "Concours d' Elegance and Boutique" events for classic cars. An exclusive selection of Blackfin frames bearing the logo of the respective event will stand on the podium with the winners and add a touch of style to the award ceremonies.

After an exciting launch in Palm Beach in the USA in January 2024, the Canossa event calendar will cross the Atlantic to Italy, with five dates taking place in some of the country's most scenic areas - from the majestic Dolomites to the charming Cinque Terre and the hills and valleys between Modena and Tuscany.

Each event offers not only exciting road and track races, but also the opportunity to immerse yourself in the convivial atmosphere of the stunning Italian cities, accompanied by gastronomic delights, award-winning wines and breathtaking panoramas.

Canossa Events is a global leader in the organization of high-profile events that attract participants from all over the world. Canossa is a master at organizing events that combine the spirit of motorsport with the exploration of unforgettable landscapes. This makes every event an unmissable occasion for car collectors and connoisseurs.

For more information about these unique events and Canossa's approach to transforming the automotive experience into extraordinary, unforgettable moments, visit the Canossa website:

https://canossa.com/

The collection shines with high-quality color nuances in a trendy matt finish. To ensure that the glasses will last for many years, each individual frame is prepared by hand for lacquering in an elaborate process. This special pre-treatment helps to ensure that the multi-layer mother-of-pearl lacquer lasts a particularly long time and that the surface feels velvety soft despite the matt finish and has a subtle shimmer of color.

M16 is available in the colors satin gold, satin blackberry, satin blue and satin black, specially mixed for Lunor - for an individual look that is both timeless and modern. The M16 line is manufactured by experienced spectacle makers in LUMAG's own factory near Pforzheim.

The traditional Black Forest manufacturer Lunor produces eyewear frames with character for style-conscious people who appreciate genuine craftsmanship and high-quality materials. In the new M16 collection, clear lines and minimalist design meet oval-round shapes in the trendy panto or panatomic style. The delicate stainless steel frame sits ultra-light on the nose, movable nose pads made of pure and particularly skin-friendly titanium and temples covered with soft acetate round off the wearing comfort. The new models stand for modern elegance and subtle sophistication - to emphasize the personality of the wearer at all times.

Regardless of whether you prefer to listen from in front of the screen or on the move - the talk show "All Eyes on Eyes" and the podcast "All Ears on Eyes" both provide exclusive insights into the everyday challenges faced by opticians and create space for an exciting exchange of opinions.

All ears on eye Podcast
All eyes on eyes Video

Each pair of glasses in the collection is lightweight, has a slim profile and a custom laser-etched pattern on the core wire, as well as the brand logo in metal on the temples. The collection, which has always been known for its excellent craftsmanship and design, focuses on adding modern details while maintaining timeless silhouettes and using high-quality materials to provide lasting comfort.

The classic sunglasses ZS24543S are perfect for everyday wear and are adorned with modern details. The round unisex sunglasses feature metal embellishments on the front of the frame and a keyhole bridge with ZEISS metal logo plaque on the temples. In addition to the Striped Brown color, these sunglasses are also available in Black, Transparent Green and Striped Blue, all with ZEISS Skylet lenses for contrast enhancement.

ZS24544SThese elegant and masculine rectangular navigation glasses have a double metal bridge complemented by metal embellishments on the front of the frame and the laser-etched ZEISS logo on the metal plaque on the temples. These sunglasses are equipped with ZEISS Skylet lenses that provide contrast-enhancing sun protection for all outdoor activities. Available in black, dark tortoise, green and blue navy.

The round glasses ZS24542 is a modern interpretation of a classic with a keyhole bridge and sleek styling for a sophisticated look. The model is made from high-density acetate, which allows for an ultra-thin profile. The design is completed by the ZEISS metal logo on the temples and a customized spring hinge with visible laser pattern on the core wire through double layer or transparent acetate. Available in black, transparent light gray, transparent khaki and blue tortoise.

The model ZS24541 finally is a classic rectangular frame that is easy to wear. It is embellished with metal fittings on the front, while the temples are decorated with the brand logo and a visible laser pattern on the core wire with a special spring hinge. The model is made from high-density acetate, which allows for an ultra-slim profile. The optical style is offered in the classic colors Black, Transparent Light Beige, Brown Tortoise and Transparent Avio.

Lens shapes for every face shape in the full rim and rimless range round off the new products perfectly. Whether maximum minimalist, refined decorative or straightforward. With filigree hand-coloring, exclusive finishes or high-quality acetates - rediscover the highest quality Made in Germany.

Moving elegance

The twisted temple segments of the Art Couture 9128 model play around the set zirconia like two winding ribbons. This model is characterized by movement, dynamism and lightness. Special features: Set zirconia, hand-painted stainless steel temples

Play of dimensions The expressive 5067 men's frame with its straight-lined yet structured temples impresses with its embossed two-part design, which becomes a tactile experience thanks to its three-dimensionality. This effect is underlined by matt and highly polished surfaces. Special features: Matt/gloss effects; stainless steel temples; concealed hinge; temple end in acetate.

Timeless lightness

The classic models 7010 to 7012 adapt to every face shape and skillfully highlight your own personality. The frames impress with the combination of a super-lightweight full rim frame made of HD acetate with delicate stainless steel temples. Classic acetate colors in a new definition as well as bright unit tones ensure a contemporary look. Special features: HD acetate; electroplated stainless steel temples; the temples are attached to the front using a screwed sleeve, making it possible to replace them at any time.

Playful combination

The stylish combination of titanium and acetate in the 2009 and 2010 models creates expressive contrasts and emphasizes individual personality. Subtle color reflections from hand-colored surfaces lend the models an extravagant flair. Special features: Beta titanium front, acetate temples, acetate inner rings, nylon glazing.

In contrast to the previous year, the event will not be held over a single day, but spread out over the entire year. The four one-hour events will be presented in a new talk show format. They will be hosted by well-known professors Philipp Morgan and Lyndon Jones, who will lead each episode with a different thematic focus:

• April 24, 2024: Myopia management
• June 20, 2024: Lifelong contact lens wear
• September 24, 2024: Presbyopia
• November 22, 2024: New contact lens wearers

Each episode promises not only technical depth, but also a varied and exciting presentation of the topics. To ensure that all participants can take away new insights, high-ranking guests from the industry are invited to each session to share their expertise and best practice experiences.

The episode on myopia management will be broadcast first on April 24, 2024. In addition to the presenters, Dr. Siofra Harrington, optometrist, and Professor Dominique Bremond-Gignac, expert in pediatric ophthalmology, will also talk about relevant topics. The event will be rounded off by an interview with optometrist Winfred Thijssen, who will present practical case studies on the use of Ortho-K contact lenses for myopia management.

"We believe that attending these science-based events is essential for ophthalmology, optometry and optometry professionals and students to keep up to date with the latest developments and best practice in ophthalmic optics," says Petra Zapsky, Head of Professional Affairs DACH at CooperVision.

Registration for the individual broadcast events, which are subtitled in the respective national languages, takes place via the company's user-friendly Learning Academy. Registration for the first episode is already open.

www.coopervision.de

The traditional Probon brand has been part of Switzerland since 1956. Since last year, Switzerland's oldest and most diverse loyalty point system has been sporting a modernized image. The focus is on the regionality of the Probon specialist stores and the local connection with their customers. From traditional cheese dairies to hairdressing salons and veterinary practices to specialist opticians. The Probon tokens can be collected and redeemed in a wide variety of stores. For a full collector's card, you receive a 10-coin voucher. In relation to the purchase amount, this is the most lucrative cashback system in Switzerland. A system that strengthens specialist retailers in several ways: it supports in-store sales and efficiently retains customers. In addition, Probon enables lower commissions thanks to fair and attractive framework agreements and provides stores with free advertising material. Last but not least, Probon helps to improve online presence by enabling specialist stores to play the brand as an additional benefit on their digital channels.

Proven values with a historical trend

The Probon value stamps have always stood for the values of proximity and sustainability, as they reward shopping and consumption in Probon-Land Switzerland - in over 1000 local stores from 60 sectors from Murten to Lake Constance. This regional anchoring is graphically illustrated on the new trading cards: they show the local backdrop of the respective region and make the shopping experience in the local specialist stores tangible.

Regional tradition with a future

With local consumption, Probon not only strengthens the Swiss retail trade, but also promotes the diversity of offerings in the regions, fosters local exchange and builds regional networks to secure the future of the retail trade in urban and rural areas. The future of specialist optical stores and various businesses from the diverse and worthwhile world of Swiss retail.

Contact:

Cooperative Probon.ch
Hans Pfäffli, Managing Director
Güterstrasse 21
4900 Langenthal
031 328 18 18
hans.pfaeffli@probon.ch