KOO Eyewear and the new web platform
More than a simple shop window - it is a digital space in which KOO Eyewear presents itself and talks about itself and the sports world surrounding the collections. The brand new online experience emphasizes the high performance and style of KOO eyewear. The new website is now fully integrated into the KASK platform, offering a more fluid, intuitive buying process and a bold new look that reflects the true essence of the design-led brand.
KOO Eyewear presents its new website, a digital showcase that offers a new immersive experience for bikers, runners and all dynamic people and fans of sports eyewear in general. Fully integrated into the KASK platform, the new website offers a more fluid and intuitive purchasing process and features a bold new look that reflects KOO's design-driven character.
The web platform is specifically designed with the end user in mind: Navigation is quick and intuitive, with shopping cart-style displays and a clean, appealing layout that makes it easy to discover the collections. For the first time, athletes around the world can purchase both KOO and KASK in one place and get tips on coordinating products to create the perfect goggle and helmet kit.
Aside from the buying experience, the website serves as an information hub for all things KOO: visitors can browse the latest product news, learn about lens technology and frame geometry, explore the design stories behind each model - from road cycling and gravel to trail running and everyday use for office and school.
The new KOO Eyewear website has been designed as a guide, source of information and inspiration for anyone looking for a high quality accessory or for those who have recently taken up the sport.
Source: www.kooworld.cc
